Local Bits, Bytes and BS | Weekly Issue No. 3

Local Bits, Bytes and BS from LOCALNa8ion.com

Issue 3 – March 11, 2010

Featured Article | The Biggest Mistake in Web Design

March 10, 2010 | The biggest mistake in web design is letting your own design taste get in the way of choosing a really great web design. This is especially true for small businesses where one person is the sole decision maker on the design. This post talks about what makes a business web design great and shares some simple steps on how you can avoid this trap while still achieving a design you love. Read full story

Video | Get on Page One of Google with jQuery | Episode 24 Local Knowledge

March 11, 2010 | There’s a new way to get on page one of Google search results by using a jQuery web design. This video and blog post will get you squared away.  Watch Video

Watercooler | Authenticity in Marketing

As small business owners we are often naturally authentic in our marketing but on occasion we also try to be bigger than we are in order to impress our potential customer and in so doing we unintentionally sound like corporate BS machines! P Morgan Brown’s article Authenticity in Marketing describes how Trader Joes publishes a newsletter called the Fearless Flyer that manages to inform their customers while coming across as approachable and true to their company spirit. Read More

Local 141 | Juicy links & status updates

March 10, 2010

  • Facebook Will Allow Users to Share Location – Bits Blog – NYTimes.com http://ow.ly/1gA3t
  • Foursquare Introduces New Tools for Businesses – Bits Blog – NYTimes.com http://ow.ly/1gzZ3
  • The biggest mistake in small business web design from LOCAL Na8ion in West Palm Beach, FL http://ow.ly/1gzY1
  • I love cheap & easy. In my SMS marketing tools I mean. SMS PENNY SMS http://ow.ly/1guPD

March 9, 2010

March 8, 2010

March 7, 2010

  • Is someone managing your paid search ads for your business? Do you know how much of your money goes to buying ads? http://ow.ly/1extX

March 4, 2010

  • Want to convert more lookie-loo’s into buyers? Forbes study suggests SEO, email and PPC ads are most effective: http://ow.ly/1elKU

I hope you enjoyed this week’s edition of Local Bits, Bytes and BS.

- Julian Seery Gude
LOCALNa8ion.com – Where you are is where it’s at

About | Local Bits, Bytes & BS is our weekly online magazine and email newsletter for small business owners that need to connect with local buyers for next-to-nothing using practical online tools and methods. We publish content every week that reveals secrets from the leading edge of local internet marketing, local search engine optimization, social media, online video, web design and WordPress.

Subscribe: You can find Bits, Bytes & BS online at www.LOCALNa8ion.com or subscribe to the weekly newsletter.

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Local Bits, Bytes and BS | Weekly Issue No. 2

Local Bits, Bytes and BS from LOCALNa8ion.com

Issue 2 – March 2, 2010

Featured Article | Don’t let Flash happen to you

Last week I got a call from Fantasia Floral Design, a local florist on the upper east side of New York City. They were interested in the article I wrote on the Google Enhanced Business Listing. Before calling the business I performed a quick assessment of their website. What I found was a critical and all too common problem. Read full story

Video Podcast | Think Global – Market Local | Episode 23 Local Knowledge

February 24, 2010 | For those of you who have products or services that can be sold anywhere the Internet has opened up new revenue and growth opportunities for small business that never existed before. But just because you can get business from anywhere doesn’t mean that your marketing effort should be similarly broad. While I encourage you to think globally when it comes to your ideas and marketing differentiation I would strongly suggest that you act locally when it comes time for targeting your message and advertising. Watch Video.

Watercooler | How Google’s Algorithm Rules the Web

It’s impossible to market your business online today without paying great attention to Google. Watch them closely, obey their rules and reap the rewards of free leads pouring in to your website. Steven Levy of Wired Magazine published a very informative article February 22, 2010 called How Google’s Algorithm Rules the Web. The article covers the evolution of their algorithm changes and gives us some great hints on what’s to come. Please read it.

Local 141 | Juicy links & status updates

March 1, 2010

twitter (feed #2) Google just bought web-based photo editor picnik. Here’s my video lesson on picnik http://bit.ly/ruR4G & story here http://bit.ly/a5Q7Ap
twitter (feed #2)
Dec ’09 54% of small businesses used social media to monitor feedback about their business. Here’s how: http://bit.ly/diYSag
twitter (feed #2) 69% of small businesses used social media to post status updates or share links according to eMarketer http://bit.ly/99VW2T

February 27, 2010

twitter (feed #2) How local is local?  @gsterling reports buyers make large % of purchases within 6 miles of home. http://bit.ly/dav8RJ
twitter (feed #2) If u r unsure of how to write an SEO friendly article, blog post or press release then scribe for WP might help you http://scribeseo.com/

February 26, 2010

twitter (feed #2) Great post by  @davidmihm on the complexity of local search (local SEO) http://selnd.com/ci90S5
twitter (feed #2) Want better local Google rankings? Read this real useful post & video by  @localseoinc http://bit.ly/197jqE

February 25th, 2010

twitter (feed #2) 5 Tips for Using Online Video to Market Your Small Business GREAT post by  @morganb on  @reelseo‘s site http://bit.ly/aEEcpt
twitter (feed #2) Small Business Owners: According to Forrester your chance of appearing in a Google search are 50X more likely with video than website text.
twitter (feed #2) Small Business Owners: According to Forrester your chance of appearing in a Google search are 50X more likely with video than website text.

February 24, 2010

twitter (feed #2) My latest LOCAL Na8ion video on local internet marketing for small business: Think Global – Market Local http://bit.ly/b0RzQS
twitter (feed #2) Mobilize your small biz WordPress website with WP-Touch plugin. Works for iPhone, Android & BB Storm phones http://bit.ly/7acG7Q

February 23, 2010

twitter (feed #2) How’s your mobile website? Mobile Local Search is now 28% of all digital searches http://bit.ly/bHFvXP

I hope you enjoyed this week’s edition of Local Bits, Bytes and BS.

- Julian Seery Gude
LOCALNa8ion.com – Where you are is where it’s at

About | Local Bits, Bytes & BS is our weekly online magazine and email newsletter for small business owners that need to connect with local buyers for next-to-nothing using practical online tools and methods. We publish content every week that reveals secrets from the leading edge of local internet marketing, local search engine optimization, social media, online video, web design and WordPress.

Subscribe: You can find Bits, Bytes & BS online at www.LOCALNa8ion.com or subscribe to the weekly newsletter.

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