Small Business Web Design, Local Internet Marketing, Local SEO, Online Video, Training | LOCAL Na8ion West Palm Beach, FL

As Google Places (formerly Google Local Business Center) evolves one of the most important aspects of their development is their mobile presence. The video below shows how Google Places has been enhanced to work more seamlessly with the iPhone, Google Android phones and other Smartphones like BlackBerry’s, Windows Mobile, Nokia and others.

With Android, Google wants to continue to play a leadership role in how mobile is intermeshed with local. And how much more local and intermeshed can something be than a device that’s never far from your fingertips than a mobile device?

This all bodes very well for small businesses who’ve invested the time to create and updating their Google Places page with photos, video, updates, mobile coupons and more.

Along with their name change to Google Places (from Google Local or Google Maps) there are some new useful features and services that the folks in Mountain View have for local businesses in select U.S. and international cities (all major Australian cities!).

If you apply at Google you might be one of the lucky businesses that receive a free photo shoot of the inside of your premise!

Google will coordinate a photo shoot and upload the photos to your Google Places Page. There are still a lot of gaps in their coverage but if you’re included be sure to apply.

And for those of us with digital cameras (ahem, pretty much everyone) you can take photos of the inside or outside of your business (or whatever you choose) and upload them to your own Google Places page any old time.

Using Yahoo! Site Explorer to find and use the backlinks your competitors are using to get on page 1 of Google search results

The problem: You’re on page 10 of Google search results for your city & keyword combination.

Solution: You need more links pointing to your website from other sites around the web. They’re called backlinks.

How to get there: Using Yahoo!’s free Site Explorer utility you can find out the most valuable backlinks your competitors are using and then get many of them for your own site. By applying some elbow grease you can still turn this old SEO tactic into a page 1 Google ranking.

iTunes, QuickTime, iPhone or iPod download