Small Business Web Design, Local Internet Marketing, Local SEO, Online Video, Training | LOCAL Na8ion West Palm Beach, FL

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Episode 3: Here at LocalNa8ion we endorse WordPress as the best content management system for the small to medium sized business. Not just for your blog, but for use in publishing your main web site.

It’s FREE, easy to use and update, has more built-in Local SEO Goodness than any comparable product, and you can use it to power your regular web site, not just a blog.

That’s why Local Na8ion runs our web site and our Local Marketing Blog for SME’s on WordPress and others like The New York Times and other prominent media and content companies publish all kinds of content on WordPress.

Did we mention that WordPress has an active community of over 10,000 contributors? They’re busy year-round making new theme designs that you can use on your site (most are free to use) along with adding specialty features and functionality (called plug-ins in WordPress) that do everything from power a job board, help you run a newspaper, or make the SEO goodness in WordPress even better.

Simply put, WordPress is an amazing tool.

Just what do we mean by FREE and Low Cost?

Here at LocalNa8ion we show small business people how to create content, publish it online using an easy-to-update web site publishing tool AND market it online for FREE (or very low cost). Like as in FREE to $10 a month – tops. Really – no bull.

What’s the deal?

We know this sounds like a lot of marketing crap. But wait!

When we say FREE we mean that if you do it yourself it won’t cost you any money.

If you were to have a chart it would look something like this.

So, following this chart (bottom left) if you have NO time to put our do-it-yourself methods to work, than you’re going to have to pay the Piper. The Piper, aka Local Na8ion or someone else of your choice, accepts money.

If you are willing to put in your own time (that’s the top right of our oh-so-humorous chart) then you’ll only have an out-of-pocket of about $10 a month (that’s to pay for NEW web hosting). If you already have a web site host, as many business people do, it won’t even cost you $10 a month (hence the totally free promise we make on our web site). See, we weren’t pulling your leg.

By reading Local Na8ion you’ll get ideas on how to easily create content for your web site on your own, you’ll learn how to select and install (with one-click) a state-of-the-art publishing tool, and you’ll learn about free methods of online marketing that can connect you with new local customers employing methods like local search engine optimization, online word-of-mouth marketing, and blog marketing.

That’s the deal. There’s no catch. It’s the do-it-yourself model and we’re already publishing our how-to articles organized in the framework we call our local three-phase online marketing method.

Oh, you haven’t read about our local online three-phase marketing method?

Read about our revolutionary local three-phase online marketing method™: create, publish, and connect™.

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Episode 2:

Is your small business contemplating the use of a blog for marketing or customer outreach in your Local Search or Local Internet Marketing Plan?

Are you wondering if there’s room out on the web for one more blog?

In episode 2 of our Local Na8ion video show I ask and answer the question!

Show Notes

In episode 2 this 12:30 Local Na8ion video I talk about the latest updated blog numbers from blog search engine Technorati founder David Sifry and what that means to your own local online marketing plan. By the way, if you want a great RSS feed reader then look no further than the FREE Google Reader. If you’d like to try others, here’s a list of some of the most popular RSS feed readers from ProBlogger.

During our show I mentioned that I’d find and link to a great piece of content that describes what RSS is. I think the video below from Lee LeFever at CommonCraft more than fulfills that promise. It’s the best content I’ve found that summarizes how you can use RSS and how it will help you. Thanks to Lee LeFever at CommonCraft for making this fantastic piece (I love it!).